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Wednesday, December 29, 2010




The Evolution Of The World Cup Logo From 1930 To 2010

Sunday, December 26, 2010

The evolution of the world cup logo from 1930 to 2010. Take a look back from 1930 to 2010 at some historic world cup football logos to see how over time the world cup changed and evolved over time.

1930 – World Cup Uruguay Logo

This was the first ever world cup which was won by the hosts Uruguay 4 – Argentina 2 therefore Urguay where named as the first ever world cup winners.



1934 – World Cup Italy Logo

The final match was between Italy and Czechoslovakia with final score Italy 2 – 1 Czechoslovakia once again the hosts winning the world cup.



1938 – World Cup France Logo

The world cup was hosted in France, surprisingly Italy won the won the world cup after winning the previous the world cup, Italy 4 – Hungary 2 and brazil managed to secure third place beating Hungary.



1950 – World Cup Switzerland Logo

The world cup was put on holt for 12 years because of world war 2 and resumed in 1950 which was then hosted in brazil where host managed to loose 2-1 against brazil.



1954 – World Cup Switzerland Logo
The world cup was hosted within Switzerland with the final score West Germany 3 – Hungary 2.

958 – World Cup Sweden Logo
The Sweden world cup was extra special because this was the fist time someone from outside of Europe won the world cup which was brazil who beat the hosts of the world cup sweden in the final 5 – 2 the most ever goals to be scored in a world cup final.



1962 – World Cup Chile Logo
Brazil vs Czechoslovakia where brazil won for the world cup for second time in row with a score of 3-1.



1966 – World Cup England Logo 1966
an historic year for any Englishman the first and only time to data England have won the world cup, successfully beating west Germany 4-2 meant England was the first team to win the world cup in the united kingdom.



1970 – World Cup Mexico Logo
Brazil managed to win the world cup for the third time and became the country which has won the world cup the most times ever. The final score was brazil 4 – and italy 1.



1974 – World Cup West Germany Logo
The host Germany where victorious winning their second world cup beating Holland 2-1.



1978 – World Cup Argentina Logo
Once again the hosts of world cup managed to come out victorious meaning Argentina became south America second team to win a world cup.



1982 – World Cup Spain Logo
Italy where the winners of the world cup for the third time, against Germany a 2 –1 win.



1986 – World Cup Mexico Logo
This was the first time a country has hosted the world cup more than once. The final was between Argentina and Germany where Argentina won the beating Germany 3 –2.



1990 – World Cup Italy Logo
Germany where in the past two world cup finals third time lucky being in the final and manged to win the world cup 2-1 beating Argentina who they lost to in the last world cup.



1994 – World Cup USA Logo
Brazil managed to get their 4th world cup title beating Italy in the final 0-0 but Brazil won on penalties.



1998 – World Cup France Logo
France hosted their second world cup and beat brazil 3-0 a fantastic result for France.



2002 – World Cup Japan And Korean Republic Logo
The final score result was brazil 2 – and Germany 0, which meant Brazil won the world cup for the 5th time.



2006 – World Cup Germany Logo
The world final was 1-1 therefore ended up going into penalty shootouts where Italy beat France 5 – 2 on penalties.



2010 – World Cup South Africa Logo

Removing Backgrounds Quickly in Photoshop

Sunday, December 12, 2010


1. Load up your photo. Here is the original test photo that I will use:
maria.png
2. Filter-& Extract… or Alt+Ctrl+X
3. Using the highlighter tool trace the edges of what you want to crop. Use a smaller brush size (around 5) for well defined areas and a larger brush size (around 20) for areas that are less defined like the hair. Use the zoom tool at least once to get a better view. If you have a shaky hand, you may want to use the Smart Highlighting feature.
maria_highlight.png
4. Use the fill tool to specify what areas of the photo you want to extract and click ok.
maria_fill.png
maria_extractedt.png
5. Duplicate and merge the two layers. Cntrl-J then select both layers and then Cntrl-E.
6. Paint in missing drop outs using the History Brush Tool.
7. Use the eraser tool to get rid of any extra stray smudges around the edges.
8. Choose a background and drop it into the photo behind the layer.
maria_final.png

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There is one thing that I don’t really like about this solution for removing the background. Unless you copy the original layer, you’re altering the image in a destructive way. I.E. If you ever wanted the background back next week, you’re out of luck. I usually start by adding another layer under my image (just fill it white or black). Then select a rough shape of the person using the “Magnetic Lasso” tool which snaps to the edges of shapes fairly well. I’ll add a layer mask. Then you can use a soft brush to clean up the edges of the mask. The best thing about using a mask is that you can alter the mask later on if you decide it needs tweaking. It’s non-destructive.
One other thing that helps, before you add a layer mask, is to “Feather” your selection by 1 or 2 pixels, depending on how big the original photo is. This gives a softer edge to your mask.

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you can even use the background eraser tool.Protect foreground color should be on.With pick tool select the color of the object which you want to be retained.

Airtel

Bharti Airtel Limited, usually referred to simply as "airtel", is a Indian telecommunications company that operates in 19 countries. It was founded by Sunil Bharti Mittal on 7th july 1995 .
Airtel's old logo



Airtel has given a new identity .Airtel’s new logo has been Designed by London-based brand agency ‘Brand Union’. The new  Airtel logo has the letter ‘a’ in lowercase, with ‘airtel’ written in lowercase under the logo.
Talking about the new look of Airtel, Sanjay Kapoor, CEO, Bharti Airtel remarked that the new identity underlines Airtel’s willingness to embrace everything that is new. He commented, “The logo type is modern, vibrant and friendly and signals our resolution to be accessible to our customers and stakeholders. And the lowercase is our recognition for humility. The red colour, which is an integral part of the brand, continues to represent heritage, energy and passion. The new curved and the gentle highlight almost gives the impression of a living object; at the same time, it represents a dynamic force of unparalleled energy, brings us closer to consumers and is a symbol which will help ensure instant recognition across diverse international markets.”
Airtel's new logo


Porsche

Sunday, December 5, 2010

PORSCHE

According to a spokesperson with Porsche Cars North America, an extremely influential automobile distributor, Max Hoffman, met with Ferry Porsche in a New York City restaurant in 1951. The discussion moved on to Hoffman’s belief that Porsche needed a powerful logo, something distinctive and elegant. A rough sketch was made then and there, on a dinner napkin
Yet the story from Porsche Germany differs from this colorful explanation. Max Hoffman did ask Ferry Porsche for a logo, but the emblem was designed by Porsche engineer Franz Xaver Reimspiess—and most definitely not sketched on a napkin somewhere in Manhattan.

Chevrolet and Cadillac



 
CHEVROLET

Had it not been for a talkative spouse, the Chevy Bowtie emblem could have claimed one the strangest design origins. Louis Chevrolet said the famous emblem was inspired by a wallpaper pattern in his hotel room during a visit to Paris in 1908. The story would have been considered fact, had it not been for Mr. Chevrolet’s wife. She later said her husband had seen an advertisement featuring a similarly shaped logo in a Sunday supplement. Eye-catching design—and careful evolution—is a theme found in many American car company logos.
                    
CADILLAC

The Cadillac crest is the coat of arms of French military commander and explorer, Antoine de la Mothe Cadillac, who founded Detroit in 1701. Simplified and streamlined over the years, the basic style remains intact. “It’s so distinctive, you don’t want to give that away,” says Anne Marie Webb, Design Manager for GM’s Global Brand Identity. When updating one of GM’s brand logos, Webb says she always considers elements “that made it recognizable and strong.” Even then, cultural differences must be considered. The Buick Tri-Shield emblem is monochromatic in every country except China, where the logo maintains red, blue and grey coloring. “They felt [color] had a more premium feel,” explains Webb.

Toyota and Hyundai

Toyota

Good luck—and an easier to pronounce name—played a role in the creation of the Toyota nameplate in 1936. In the book Toyota: A History of the First 50 Years, company founder Kiichiro Toyoda “ran a contest for suggestions for a new Toyoda logo. There were over 20,000 entries. The winning entry consisted of katakana characters in a design that imparted a sense of speed… “Toyoda” became “Toyota” because as a design it was esthetically superior and because the number of strokes needed to write it was eight, which in Japan is a felicitous number, suggestive of increasing prosperity.”

 Hyundai

The Hyundai name has an even simpler explanation. In Korean it means “modern,” while the company’s logo is a stylized “H” that also represents two people, the company and customer, shaking hands.

BMW

BMW
In the case of BMW, myth (and savvy marketing) has fooled generations into linking the company’s logo with an aviation theme. “A German advertising agency in the 1920s produced an ad that showed the [BMW] roundel against the spinning propeller of an airplane to reflect the company’s origins as an aircraft engine manufacturer,” says Dave Buchko, company spokesman for BMW North America. “That, it seems now, turns out to be urban myth.” While it’s true that BMW manufactured airplane engines, the blue and white logo represented the colors of the Bavarian flag, not a stylized propeller and sky.

Ferrari and Lamborghini

Ferrari
One of the best known emblems of all time, Ferrari’s Prancing Horse first appeared on warplanes flown by Francesco Baracca, an aviator and hero of World War I. In 1923, Enzo Ferrari met Francesco’s parents after a race, where they suggested Ferrari use their son’s prancing horse badge on his race cars—both for good luck, and as an homage to Francesco, who died before the war ended. A yellow background was added (it’s the official color of Enzo Ferrari’s hometown of Modena, Italy) and the horse’s tail was redesigned to point upward.

Lamborghini

The design of the gold and black emblem was led by company founder Ferruccio Lamborghini, and the bull located in the center stands for his astrological sign (Taurus). Legend has it that Mr. Lamborghini purposefully copied the Ferrari shield, then reversed that company’s yellow and black color scheme to prod the ego of Enzo Ferrari.

With the key protagonists having passed away, there is probably no way to know for certain how much of this is true. “To our knowledge, this is just a rumor,” said a spokesperson for Automobili Lamborghini S.p.A. “The only way to confirm would have been to ask Mr. Lamborghini himself.”





Mercedes-Benz

Mercedes-Benz


The origins of some automotive logos begin even before the dawn of the automobile. The Mercedes-Benz three-pointed star is commonly known to symbolize the use of the company’s engines on land, sea and air. But the star first appeared on a personal note written in 1872 from company founder, Gottlieb Daimler, to his wife. Mr. Daimler used a three-pointed star to mark the location of his family’s new home in the town of Deutz, Germany. His sons adapted the emblem as the Mercedes-Benz logo from 1910 onward.

Rolls Royce

Rolls Royce
Tragedy plays a role in a popular myth surrounding the famous intertwined double-R logo of British luxury automaker Rolls-Royce. The company’s founders, Sir Henry Royce and Charles Stewart Rolls, originally used red lettering for the emblem that combined the first initial of their last names. Legend has it the color was changed, from red to black, in a mark of respect after the death of Sir Henry Royce in 1933. In reality, black lettering was simply considered more becoming of a prestigious luxury car. The timing of the color change was pure chance.

Rolls Royce’s second iconic emblem, the Spirit of Ecstasy hood ornament, is linked to a similarly tragic (but in this case, entirely true) tale. Designed by Charles Sykes in 1911, the model for the emblem was Miss Eleanor Thornton, the personal secretary of John Scott Montagu, the 2nd Baron Montagu of Beaulieu and friend of company co-founder Charles Stewart Rolls. In 1915, Miss Thornton died at sea while traveling to India. Yet for almost 100 years her likeness has graced every Spirit of Ecstasy.

logos

Tuesday, May 25, 2010











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